Senior Demand Generation Specialist/Digital Marketing Senior Specialist (Biotech)

TL;DR

Senior Demand Generation Specialist/Digital Marketing Senior Specialist (Biotech): Execute and optimize integrated marketing programs using content marketing, email marketing, and paid/organic digital campaigns across channels to drive awareness and generate qualified leads. Focus on implementing demand generation tactics, supporting account-based marketing initiatives, and collaborating with marketing and sales teams for measurable results.

Location: Remote in Hungary, Romania, Serbia or Slovakia

Company

hirify.global is the first global precision medicine clinical research services organization, purpose-built to improve clinical research and development for new therapeutics with expertise in oncology and rare disease.

What you will do

• Develop and implement digital marketing tactics including content, campaigns, paid search, social media, and emails to generate qualified leads (MQLs/SQLs).
• Plan and execute multi-channel campaigns using marketing automation tools like HubSpot and RollWorks.
• Build landing pages, ads, emails, and digital assets; support content atomization for social and website engagement.
• Collaborate with design, content, and sales teams on campaign elements and account-based marketing.
• Oversee email templates, ensure best practices and responsiveness; optimize CRM/tech stack (Salesforce, HubSpot).
• Deliver analytics, reporting, and ROI insights to optimize performance and forecast growth strategies.

Requirements

• 5-7 years digital marketing experience, at least 2 years in biotech/life sciences, lead generation, and ABM
• 2-4 years in matrix environment leading marketing projects
• Experience in lead nurturing, marketing automation, web analytics
• Strong knowledge of advertising platforms (LinkedIn, Google Ads, AdRoll)
• Intermediate/Advanced hands-on with HubSpot, Google Analytics, SEMrush, AdRoll, LinkedIn Sales Navigator, Salesforce

Culture & Benefits

• #LI-Remote indicates remote work support
• Equal Opportunity Employer with accommodations for disabilities
• Global team in precision medicine clinical research