Director of Paid Media & Performance Marketing (SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Director of Paid Media & Performance Marketing (SaaS): Leading a global paid media function to drive pipeline and revenue growth with an accent on full-funnel programs and ROI measurement. Focus on scaling complex multi-channel programs across Search, Social, and ABM while integrating AI-driven tools for performance insights.
Location: Remote (Colorado, US) or Hybrid in Denver, Colorado
Company
is an infrastructure engineering software company providing digital twin solutions to advance the world's infrastructure.
What you will do
- Lead and mentor a high-performing global team, driving a culture of accountability and continuous optimization.
- Develop and execute full-funnel, multi-channel paid media programs across Search, Social, Programmatic, and ABM.
- Manage a multimillion-dollar global media investment with full accountability for ROI and incremental growth.
- Translate complex performance data into strategic insights for executive leadership.
- Drive the adoption of AI-driven tools and partner cross-functionally to ensure best-in-class attribution and tracking.
- Collaborate with Sales, Product, Finance, and Marketing teams to align paid media efforts with business objectives.
Requirements
- 10+ years of experience in paid media or performance marketing, with 5–8+ years in leadership roles.
- Proven track record managing large-scale global budgets across Google, YouTube, LinkedIn, Reddit, and programmatic ecosystems.
- Deep expertise in B2B and/or SaaS marketing, specifically navigating long sales cycles.
- Strong command of advanced attribution models, audience strategy, and experimentation frameworks.
- Experience with analytics and visualization tools such as Looker, Power BI, GA4, or Adobe Analytics.
- Must be based in the US (indicated by CO, US location and E-Verify participation).
Culture & Benefits
- Attractive salary and benefits package.
- Commitment to inclusion, belonging, and colleague wellbeing through global initiatives.
- Opportunity to work for a world-leading software company making a real impact on global infrastructure.
- Flexible environment with a mix of remote and hybrid options.
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