Manager, Marketing Operations (Fintech)

TL;DR

Manager, Marketing Operations (Fintech): Architecting a scalable growth engine and marketing infrastructure with an accent on data engineering, automation, and AI-driven workflows. Focus on optimizing the lead lifecycle, building complex reporting frameworks in Databricks, and aligning technical stacks across Salesforce and Marketo.

Location: Remote (Must be based in the USA)

Salary: $102,000 - $160,000 base salary + bonus + equity

Company

hirify.global is a global data and AI platform empowering investment professionals to manage and advise on nearly $9 trillion in assets.

What you will do

• Engineer the technical architecture of the marketing stack and act as the Technical Product Owner for internal tools.
• Oversee the technical execution of marketing campaigns, translating requirements into scalable technical specifications.
• Implement sophisticated AI-enhanced automation strategies to increase productivity and support rapid scaling.
• Manage marketing data in Databricks to build custom tables, deep-dive dashboards, and predictive AI workflows.
• Own and optimize the full technical lead lifecycle, including scoring models, automated routing, and conversion rate optimization.
• Partner with Performance Marketing, Product, and Sales Ops to build a unified view of the customer.

Requirements

• 6+ years of related experience with a Bachelor's degree, or 4+ years with a Master's degree.
• 4+ years of deep Marketo expertise, specifically with advanced Salesforce integrations and multi-stage lead lifecycles.
• 2+ years of hands-on experience managing marketing data within Databricks or similar database infrastructures.
• 2+ years of experience leading hybrid or remote teams.
• Deep understanding of the B2B sales and marketing funnel and attribution methodologies.
• Must be legally authorized to work in the United States without requiring visa sponsorship.

Culture & Benefits

• Market-based compensation package including base salary, bonus, equity, and benefits.
• High-growth environment with a "fail-fast, learn-faster" cultural approach.
• Commitment to an equal opportunity and inclusive work environment.
• Core values centered on ownership, collaboration, and driving innovation.