Search Manager (AI & SaaS)

TL;DR

Search Manager (AI & SaaS): Leading search specialists across Organic, AI Visibility, and Paid Search to drive pipeline and visibility for B2B software products with an accent on integrated channel strategy and AI-driven efficiency. Focus on optimizing the LLM-era buyer journey, managing high-performance search campaigns, and scaling operational excellence through automation.

Location: Hybrid Sofia, Bulgaria

Company

hirify.global is a Nasdaq-listed software provider enabling customers to develop and manage AI-powered applications.

What you will do

• Lead search planning and execution across SEO, AI visibility, and paid channels for various B2B products.
• Analyze the LLM-era buyer journey to identify gaps and optimize content and landing pages for better engagement.
• Monitor and report on KPIs (traffic, conversions, pipeline) using GA4, Salesforce, and BI tools.
• Coach and develop a team of search specialists and manage agency partners to ensure high-quality delivery.
• Implement AI-assisted workflows to improve search planning, execution, and insight generation efficiency.

Requirements

• Strong experience in B2B search marketing (Organic & Paid) within the SaaS or technology sector.
• Proven track record of leading and developing digital marketing specialists.
• Proficiency with GA4, Salesforce, Google Ads, Microsoft Advertising, and Google Search Console.
• Ability to translate complex performance data into actionable strategic recommendations.
• English: C1+ proficiency (excellent written and spoken) required.
• Location: Must be based in or able to work hybrid in Sofia, Bulgaria.

Nice to have

• Experience working with international teams or across multiple regions.
• Background in full-funnel performance analysis and pipeline reporting.
• Bachelor’s degree in Marketing, Business, or Communications.

Culture & Benefits

• 30 days paid annual vacation plus additional days off for birthdays and volunteering.
• Premium healthcare, dental care, and additional pension insurance.
• On-site facilities including a gym with CrossFit equipment, a climbing wall, and a daycare center.
• Employee Stock Purchase Plan (ESPP) and flexible working hours.
• Free underground parking with designated spaces for bikes and electric scooters.