Catalyst Partner Marketing (Cybersecurity)

TL;DR

Catalyst Partner Marketing (Cybersecurity): Managing the bridge between marketing/product teams and Catalyst Partners to drive product adoption and brand alignment with an accent on strategic positioning and GTM leadership. Focus on creating market-tailored content, coordinating branding initiatives, and equipping sales teams with enablement tools.

Location: Remote (Ireland)

Company

A global technology leader that designs, develops and supplies a broad range of semiconductor and infrastructure software solutions.

What you will do

• Act as the primary liaison between Catalyst Partner sales/marketing teams and internal Product Marketing leads.
• Develop co-marketing initiatives and adapt content to meet the needs of specific franchise markets and brand requirements.
• Guide partners on product positioning, messaging, and value propositions tailored for enterprise security buyers.
• Assist partners in growing their cybersecurity brand awareness while maintaining the integrity of Symantec and Carbon Black brands.
• Collaborate with cross-functional teams to execute strategic go-to-market (GTM) plans.
• Equip sales teams with critical tools, including sales guides, presentations, and competitive battle cards.

Requirements

• Must be based in Ireland (Remote)
• Proven experience in partner marketing and strategic product positioning.
• Ability to develop and execute GTM strategies within the cybersecurity domain.
• Experience creating market-tailored content and sales enablement resources.
• Competency in defining and tracking KPIs to measure the success of marketing efforts.

Culture & Benefits

• Opportunity to work with a global technology leader in the semiconductor and software industry.
• Inclusive and diverse workplace committed to equal opportunity employment.
• Engagement with industry-leading cybersecurity brands like Symantec and Carbon Black.