Growth Marketing Manager

TL;DR

Growth Marketing Manager (SaaS): Own acquisition channels including Google Ads, LinkedIn Ads, and emerging tactics to drive sales pipeline and self-serve funnel with an accent on end-to-end performance optimization and AI-assisted workflows. Focus on budget management, CRO experiments, scaling new channels like webinars and direct mail, and building automations for real-time campaign adjustments.

Location: Hybrid work environment prioritizing Toronto or Saskatoon offices, Canada

Salary: CAD $88,000 - $133,000

Company

Scheduling and payroll SaaS platform helping over 55,000 restaurants manage teams, save time, and control costs.

What you will do

• Own paid acquisition end-to-end across Google Ads, LinkedIn Ads, and new channels, managing budget, targeting, optimization, and metrics like CAC, ROAS, and pipeline contribution.
• Drive website CRO through A/B tests, landing page redesigns, CTA/form improvements, and data-driven fixes for drop-offs.
• Test and scale innovative channels such as webinars and direct mail to prove and expand ROAS.
• Build AI-powered automations for tasks like spend monitoring, copy drafting, and personalized outreach based on data signals.
• Collaborate with Partner Marketing, Sales, and GTM Data teams on messaging, lead quality, ICP scoring, and segmentation.

Requirements

• 4-7 years in growth or performance marketing with hands-on ownership of paid channels (Google Ads required, LinkedIn preferred).
• Proven CRO experience running A/B tests, redesigning landing pages, and working in CMS independently.
• Comfort building automations or simple code (Python, Zapier, LLMs) to solve problems.
• Strong analytics skills with dashboards, statistical significance, and linking marketing to revenue.
• B2B SaaS experience understanding trials, funnels, and sales handoffs.
• Clear communication of performance insights and plans.

Culture & Benefits

• Hybrid flexibility with offices in Toronto and Saskatoon, plus '90 Day Shift' for temporary remote work anywhere.
• Performance-driven compensation with equity in Series C VC-backed company.
• Comprehensive health/dental, lifestyle spending, parental leave, flexible vacation, and professional growth support including coaching.
• Apple tech, home office setup, team events, offsites, and focus on inclusive, collaborative culture.