Senior Product Marketing Manager (Retail Wholesale)

TL;DR

Senior Product Marketing Manager (Retail Wholesale): Leading go-to-market strategy, positioning, and adoption for the NuORDER product portfolio with an accent on cross-functional collaboration and merchant journey optimization. Focus on developing win-loss programs, refining launch processes, and translating technical features into merchant benefits.

Location: Must be hired to perform work within Ontario, Canada

Salary: $130,000–$140,000 Base

Company

A cloud commerce platform helping merchants innovate to simplify, scale, and provide exceptional customer experiences across retail, hospitality, and golf.

What you will do

• Own positioning and messaging for NuORDER and its specific features.
• Refine and lead the product/feature launch process in collaboration with GTM Operations and Product Management.
• Develop a win-loss/voice-of-market program to gather customer, sales, and market feedback.
• Monitor the competitor landscape and provide regular updates on market positioning.
• Lead customer marketing efforts to drive product adoption, upsells, and cross-sell campaigns.
• Collaborate with GTM teams to identify and resolve friction points in the merchant journey.

Requirements

• 2–4 years of experience in product marketing, preferably in retail, wholesale, or B2B SaaS.
• Solid understanding of wholesale operations and retail merchant business models.
• Experience developing positioning, messaging frameworks, and go-to-market strategies.
• Ability to synthesize customer insights and support data into actionable product recommendations.
• Strong collaboration skills for working with Product, Sales, Support, and Enablement teams.
• Must be based in or authorized to work within Ontario, Canada.

Nice to have

• MBA or Product Marketing Alliance certification.
• Experience in the Financial Services industry.

Culture & Benefits

• Flexible working environment and policy.
• Unlimited paid time off policy.
• Lightspeed RSU program for employee ownership.
• Immediate access to health insurance, wellness benefits, and paid parental leave assistance.
• Professional development via a LinkedIn Learning license.
• One paid volunteer day annually.