Digital Media Manager (Programmatic Video)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Digital Media Manager (Programmatic Video): Managing and optimizing programmatic video, CTV, and paid social campaigns with an accent on DSP platform performance and data-driven media planning. Focus on implementing AI-powered automation tools to streamline media operations and reporting.
Location: Hybrid in Berlin or Karlsruhe (two home office days per week)
Company
Leading European provider of cloud infrastructure, cloud services, and hosting solutions for small and medium-sized businesses.
What you will do
- Manage and optimize Programmatic Video, Connected TV (CTV), and Online Video campaigns via DSPs like DV360 or The Trade Desk.
- Execute and optimize Paid Social video campaigns across Meta, YouTube, and TikTok.
- Develop data-informed media plans, performance forecasts, and channel recommendations.
- Identify manual tasks and implement automations using AI tools such as ChatGPT, Claude, n8n, and Zapier.
- Contribute to the build-out of an AI-powered media infrastructure, including briefing templates and automated reporting.
- Monitor daily performance, adjust bids, and manage budget pacing.
Requirements
- 2–3 years of experience in digital media management specializing in Programmatic Video, CTV, or Online Video.
- Hands-on experience with at least one DSP (DV360, The Trade Desk) and working knowledge of CM360.
- Proficiency in video and media KPIs (CPM, Reach, Frequency, Brand Lift, CTR, CPV, CPA).
- English: B2 level or higher required (German is a plus).
- Location: Must be based in or able to work from Berlin or Karlsruhe.
- Strong interest in AI tools and a self-driven approach to process improvement.
Nice to have
- Practical experience integrating AI tools (ChatGPT, Claude, Gemini) into daily workflows.
- Familiarity with BI and reporting tools such as Looker Studio, Google Analytics, or Tableau.
- Experience with publisher deal management (PMP, direct deals).
- Basic knowledge of ad server systems.
Culture & Benefits
- International environment with a friendly, informal culture and flat hierarchies.
- Modern office spaces in Berlin and Karlsruhe featuring roof terraces.
- Hybrid work model with flexible working hours and two remote days per week.
- Comprehensive induction, coaching, and professional growth opportunities.
- Employee events, free fruit, and drinks in the office.
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