Paid Social Account Manager

TL;DR

Paid Social Account Manager (Meta/TikTok/Pinterest): Develop comprehensive paid social media plans and manage end-to-end campaign execution with an accent on performance optimization, QA checks, and KPI alignment. Focus on data-driven insights, trend identification, client presentations, and innovative testing within the WPP Open ecosystem.

Location: Manchester, United Kingdom. Hybrid approach with teams in the office around four days a week. UK based role requiring right to work in the UK.

Company

hirify.global is WPP's AI-driven media operating unit, connecting media, data, and partnerships via WPP Open to deliver creative personalisation at scale for leading brands.

What you will do

• Develop paid social media plans aligned with client objectives and KPIs, including rationale for tactics.
• Handle end-to-end campaign setup, QA checks, monitoring, troubleshooting, and optimization using advanced features.
• Produce weekly/monthly performance reports, end-of-campaign summaries, and quarterly reviews with insightful commentary.
• Act as key client contact for social campaigns, presentations, and partner relationships (Meta, TikTok, Pinterest).
• Mentor team members, manage workloads, and contribute to recruitment and training.
• Collaborate with planning teams to integrate paid social into the wider marketing mix and drive innovations.

Requirements

• Right to work in the UK required.
• Proven experience in digital marketing or agency roles with client/stakeholder management.
• Extensive hands-on experience setting up and optimizing paid social campaigns on Meta, TikTok, Pinterest.
• Experience planning large-scale campaigns for brand and direct-response objectives.
• Strong skills in compiling detailed campaign reports and client presentations.
• Relationship-building, presentation skills, and some experience in line management or training others.

Culture & Benefits

• Hybrid work model with four days in office to foster creativity, collaboration, and connection.
• Competitive medical, dental, vision insurance, group retirement plans, and significant paid time off.
• Access to global WPP networks, employee resource groups, in-office events, and mental health awareness days.
• Preferential partner discounts and opportunities for growth through training and development.
• Emphasis on core values: leading collectively, cultivating trust, and championing growth.