Liquor Sales Specialist (POS)

TL;DR

Liquor Sales Specialist (POS): Driving new account acquisition by selling the NRS POS platform to independent liquor stores with an accent on field sales and industry networking. Focus on managing the full sales cycle, performing in-store demos, and expanding the Liquor Division's footprint in the metro territory.

Location: Hybrid (NYC - Brooklyn/Queens)

Salary: $45,000 - $50,000 base (OTE $85,000 - $100,000)

Company

hirify.global is a global communications company and NYSE-listed provider of POS equipment to SMBs through its National Retail Solutions (NRS) brand.

What you will do

• Manage and grow a defined metro territory to achieve monthly and quarterly new-account targets.
• Prospect via existing liquor industry networks, cold outreach, and distributor partnerships.
• Conduct in-store demos focusing on inventory management, age-verification compliance, and integrated payments.
• Oversee the complete sales cycle from first contact through contract execution and hardware installation.
• Represent NRS at local trade events and association meetings to build presence in the liquor channel.

Requirements

• 3+ years of B2B field sales experience with a proven track record of meeting or exceeding quotas.
• Verifiable network within the liquor industry (distributors, wholesalers, brand reps, or store owners).
• Experience selling SaaS, POS, payments, or alcohol products to liquor retailers.
• Valid driver's license and ability to travel daily within the assigned territory.
• Knowledge of credit card processing.

Nice to have

• Familiarity with ABC compliance and age-verification requirements.
• Active involvement in WSWA, NABCA, or state liquor trade associations.
• Bilingual proficiency in Spanish, Korean, Hindi, Urdu, or Arabic.

Culture & Benefits

• Competitive base salary with a participation commission plan (OTE $85k+).
• Comprehensive benefits package including medical, dental, and life insurance.
• Retirement savings through a 401K plan.
• Paid vacation, holidays, and sick leave.
• Growth opportunities within a high-revenue, fast-moving business segment.