Product Marketing Manager (eCommerce)

TL;DR

Product Marketing Manager (eCommerce): Translating product capabilities into clear customer value through messaging, positioning, and go-to-market strategies with an accent on product launches, competitive intelligence, and sales enablement. Focus on conducting customer research, enabling sales teams with collateral, and driving product adoption via onboarding and lifecycle communications.

Location: Remote-first, anywhere in the US except Delaware, Nevada, Ohio, Oregon, Hawaii, New Mexico, West Virginia; many roles available internationally via Rippling (outside US and Ireland)

Salary: $122k–$165k annual base (US ranges, midpoint $144k; total incl. equity and benefits)

Company

Building the shipping layer of the internet: API and dashboard connecting merchants to carriers worldwide for global e-commerce logistics.

What you will do

• Develop messaging and positioning for app and API products resonating with merchants, developers, and partners.
• Partner with Product and Engineering on go-to-market for new features and launches.
• Conduct customer/market research, win/loss analysis, and competitive intelligence for positioning and sales materials.
• Enable Sales and Partnerships with collateral, narratives, and education to boost win rates.
• Collaborate with Demand Gen and Growth on campaigns, onboarding, activation, and feature usage.
• Represent shipper voice internally and monitor adoption metrics for engagement opportunities.

Requirements

• 3–5+ years product marketing in B2B SaaS, ideally e-commerce, logistics, fintech, or platforms
• Translate complex capabilities into compelling messaging
• Support launches and GTM with Product, Engineering, Sales
• Customer research, competitive analysis, market insights
• Excellent communication for narratives, materials, presentations
• Cross-functional collaboration with Product, Growth, Sales
• Influence adoption/activation via messaging and education
• Experience in eCommerce, logistics, or shipping technology required

Nice to have

• Marketing developer or API products
• Comfort in fast-moving, high-growth environment

Culture & Benefits

• Healthcare (medical, dental, vision 90% covered incl. dependents; pet coverage)
• Take-as-much-as-you-need vacation, flexible hours, winter company slowdown
• 3 Volunteer Days Off, WFH stipend, charity match up to $100
• Professional growth programs, coaching, learning stipend
• hirify.globals Everywhere: regular off-sites, team gatherings