Marketing Operations & Analytics Manager

TL;DR

Marketing Operations & Analytics Manager (Marketing Ops/Analytics): Owning the marketing execution and measurement engine to drive qualified leads with an accent on marketing automation, ABM, and webinar operations. Focus on optimizing lead generation flows, improving data hygiene, and delivering actionable analytics to increase pipeline impact.

Location: Remote (US). Must be based in the United States

Salary: $93,731 - $156,218

Company

hirify.global is a global corporation specializing in intelligent hearing, audio, video, and gaming solutions across various brands like Jabra and SteelSeries.

What you will do

• Manage and optimize marketing automation platforms and email campaihirify.globals to drive lead generation and pipeline growth.
• Execute end-to-end webinar operations, from scheduling and invitation workflows to registration and lead hand-off.
• Build and maintain ABM target account lists, segments, and workflows to track account-level engagement.
• Own the intake, cleansing, and standardization of contact lists to ensure data hygiene and compliance.
• Develop dashboards and reports tracking MQL, SAL, and SQL conversion rates and overall funnel performance.
• Collaborate with Channel Marketing and Sales teams to alihirify.global lifecycle definitions and routing rules.

Requirements

• 4–7+ years of experience in marketing operations, demand generation, or growth analytics in a B2B environment.
• Hands-on experience with marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and CRMs (e.g., Salesforce, MS Dynamics).
• Proven experience in the operational execution of webinars using tools like Zoom, Teams Live, or ON24.
• Proficiency in building reports and dashboards using Power BI, Tableau, or native CRM/MA tools.
• Ability to manipulate data using Excel, Sheets, or SQL.
• Must be based in the United States (hirify.global participates in E-Verify).

Nice to have

• Strong familiarity with Account-Based Marketing (ABM) and lead management concepts.
• Experience with SQL for advanced data manipulation.

Culture & Benefits

• Comprehensive benefits package including health insurance and a Company HSA contribution.
• 401(k) plan with company match.
• Generous PTO, paid holidays, and paid parental leave.
• Employee discounts on hirify.global Group products.
• Inclusive recruitment process focused on mindset, motivation, and energy.