Senior Demand Generation Manager (B2B SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Demand Generation Manager (B2B SaaS): Building and scaling a full-funnel demand generation engine to drive qualified meetings and pipeline for knowledge graph technology with an accent on multi-channel campaigns and ABM. Focus on optimizing lead-to-pipeline conversion, implementing AI-powered marketing workflows, and driving inbound demand via SEO and SEM.
Location: Remote (United States)
Company
helps large organizations break down data silos using knowledge graphs and semantic technology through its flagship product, TopBraid EDG.
What you will do
- Own marketing-sourced pipeline and meeting targets to support GTM goals.
- Execute multi-channel campaigns including SEO, SEM, ABM, email, and social.
- Optimize the full funnel from lead to meeting to pipeline.
- Plan and execute virtual and in-person events and webinars.
- Manage vendor relationships for design, development, and SEO/SEM.
- Partner with revenue operations to optimize lead flow and attribution.
Requirements
- 5+ years of experience in demand generation or growth marketing.
- Proven track record in a B2B SaaS environment marketing to enterprise accounts.
- Hands-on experience with ABM strategies and tools.
- Strong proficiency in SEO, SEM, and paid media execution.
- Working knowledge of HubSpot CRM and marketing automation.
- Must be based in the United States.
Nice to have
- Familiarity with AI tools and applying them to marketing workflows.
Culture & Benefits
- Remote-first culture with a focus on work-life balance.
- Competitive compensation including salary, annual bonus, and equity.
- Comprehensive benefits: Medical, Dental, Vision, and 401K plan.
- Open PTO policy (recommended 15+ days) and 14 observed holidays.
- Flat hierarchy where the best ideas win.
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