Director of Corporate Marketing

TL;DR

Director of Corporate Marketing (Electric Vehicles): Develop and maintain clear, differentiated messaging, positioning, and value propositions for hirify.global's brand, programs, and solutions with an accent on translating complex technical and policy concepts into accessible language for executives, fleets, OEMs, policymakers, and media. Focus on leading corporate marketing efforts including brand storytelling, audience personas, go-to-market plans, website collaboration, PR partnerships, agency management, and performance metrics tied to organizational impact.

Location: Remote, US

Salary: $117,260 - $140,712 a year

Company

hirify.global is a mission-driven industry organization focused on transportation decarbonization, clean air, and zero-emission transportation solutions.

What you will do

• Develop and maintain messaging and positioning for brand, programs, and solutions across audience segments.
• Lead corporate marketing including brand features, storytelling, competitive analysis, and go-to-market plans for initiatives.
• Conduct audience research, refine personas, and map user journeys to inform strategies.
• Collaborate on website and content to maximize brand impact and differentiation.
• Manage brand standards, external communications, PR, and media opportunities.
• Oversee agencies and vendors, track metrics, and ensure compliance.

Requirements

• Bachelor's degree required; MBA or master's in marketing/communications a plus.
• 12-15+ years in marketing leadership with focus on messaging, product/solutions marketing, and storytelling.
• Working knowledge of electric vehicle space required; fleet industry familiarity a plus.
• Exceptional written/verbal communication to simplify complex concepts.
• Proven brand messaging, value propositions, and personas development.
• Strong project management and process skills.

Culture & Benefits

• 100% company-paid comprehensive health benefits including medical, dental, vision, disability, and life insurance.
• Retirement plan with generous company contributions and FSA options.
• 3 weeks vacation in first year, 11 paid holidays, paid sick time, and paid family leave.
• Inclusive environment focused on merit-based decisions and employee growth.
• Tight-knit team of innovators committed to mission and work-life balance.