Senior Director, Marketing Strategy & Operations (SaaS)

TL;DR

Senior Director, Marketing Strategy & Operations (SaaS): Designing and scaling the global growth engine by optimizing marketing infrastructure, processes, and data-driven insights with an accent on GTM strategy and revenue intelligence. Focus on eliminating silos between Marketing, Sales, and Finance, overseeing the MarTech stack, and leading a large-scale operational organization.

Location: Hybrid in San Francisco, California

Salary: $231,000 — $356,000 USD

Company

Okta is a leading identity security company building the trusted, neutral infrastructure that enables organizations to safely embrace the era of AI.

What you will do

• Lead annual and quarterly strategic planning and budget allocation in partnership with the Marketing Leadership Team and Finance.
• Establish a global measurement framework and single source of truth for pipeline attribution and funnel velocity metrics.
• Translate complex marketing performance data into actionable insights and narratives for the CMO and C-suite.
• Oversee the evolution of the enterprise MarTech stack, integrating AI to innovate marketing operations.
• Architect lead scoring models, automated routing, and cross-functional SLAs to eliminate friction between Marketing and Sales.
• Lead and mentor a multi-layered organization of 30+ professionals, fostering a culture of high performance.

Requirements

• 12+ years of experience in Marketing or Revenue Operations within a large Enterprise B2B SaaS environment.
• Proven track record of transforming manual processes into automated and streamlined systems.
• Experience leading large teams (30+) through periods of rapid growth and transformation.
• Mastery of measurement frameworks, BI tools (specifically Tableau), and advanced attribution modeling.
• Ability to act as a technical diplomat between Engineering and C-level executives.
• Must be based in or able to work in San Francisco, California

Culture & Benefits

• Comprehensive health, dental, and vision insurance.
• 401(k) retirement plan and flexible spending accounts.
• Generous paid leave, including PTO and parental leave.
• Immersive in-person onboarding experience to accelerate impact.
• Focus on social impact and professional talent development.