Director of Field Marketing (SaaS)
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Описание вакансии
TL;DR
Director of Field Marketing (SaaS): Executing regional and account-based field marketing programs to accelerate sales opportunities with an accent on ABM, developer engagement, and strategic event planning. Focus on bridging the gap between sales and marketing, operationalizing lead follow-up, and scaling User Groups.
Location: Remote (Must be located in the United States)
Salary: $140,000 - $160,000
Company
is a cloud management platform and Infrastructure as Code (IaC) provider that leverages AI to help developers and infrastructure experts build and manage cloud software.
What you will do
- Own and execute regional and account-based field marketing programs to create and accelerate sales opportunities.
- Partner with regional sales teams to deploy digital and content programs aligned with GTM priorities.
- Collaborate with Events Marketing to maximize presence at industry conferences, partner events, and meetups.
- Facilitate high-impact engagements, including Customer Advisory Boards (CABs) and Customer Business Reviews (CBRs).
- Drive the strategy and execution of User Groups (PUGs) in alignment with sales priorities.
- Measure and report on the effectiveness of field programs using data to refine execution.
Requirements
- 3+ years of field, regional, or demand-focused marketing experience in a SaaS environment.
- Experience marketing to technical or developer audiences and influencing technical buyers.
- Must be located remotely in the United States.
- Strong written and verbal communication skills and a highly collaborative mindset.
- Familiarity with Salesforce or similar CRM tools for tracking and reporting.
- Willingness to travel up to 20% for in-person events and customer engagements.
Culture & Benefits
- Comprehensive medical, dental, and vision insurance at no cost for U.S. employees.
- Unlimited PTO policy with a requirement to take at least three weeks off annually.
- 401(k) plan with an employer match.
- Paid parental leave: 20 weeks for birthing/primary caregivers and 16 weeks for non-birthing/secondary caregivers.
- Remote-first culture with an annual "work from anywhere" stipend.
- Annual learning and development budget and equity ownership for all employees.
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