Senior Product Manager, Marketing Experiences, Growth (MarTech)

TL;DR

Senior Product Manager, Marketing Experiences, Growth (MarTech): Developing tools and frameworks for internal and retailer marketing teams with an accent on automation, AI-assisted workflows, and large-scale experimentation. Focus on optimizing the growth funnel, measuring CAC/LTV, and scaling campaign performance across app and web surfaces.

Location: Remote (Anywhere, including USA and LATAM)

Salary: $158,000 — $233,000 USD (for US-based candidates)

Company

hirify.global is transforming the grocery industry by providing essential delivery services and flexible earnings opportunities for Personal Shoppers.

What you will do

• Own the strategy and roadmap for the marketer experience powering campaign creation, testing, and measurement across channels.
• Translate campaign goals into productized workflows, templates, and experimentation frameworks.
• Build AI-assisted capabilities and automation to reduce operational effort for marketers.
• Define growth funnel KPIs and partner with analytics to measure lift, conversion, CAC, LTV, and retention.
• Enable a high-velocity experimentation program (A/B, multivariate) across app, web, email, and push.

Requirements

• 8+ years of product management experience building and shipping software products.
• 3+ years driving growth or marketing technology products at scale in e-commerce, marketplaces, or ad platforms.
• Hands-on experience running end-to-end A/B and multivariate experiments with statistical rigor.
• Proven track record of building internal or marketer-facing tools from 0 to 1.
• Experience leading cross-functional teams across Engineering, Design, Marketing, and Data Science.
• Bachelor’s degree in Computer Science, Engineering, Statistics, Economics, or equivalent practical experience.

Nice to have

• Experience integrating with CDPs and ESPs such as Segment, Braze, Iterable, or Salesforce Marketing Cloud.
• Background building AI-assisted workflows for creative generation or audience selection.
• Expertise mapping consumer journey flows across app, web, email, and push.
• Fluency in growth funnel analytics (acquisition, activation, retention, monetization).

Culture & Benefits

• Flex First policy allowing employees to choose where they work (home, office, or coffee shop).
• Market-competitive compensation and benefits tailored to the employee's location.
• Eligibility for new hire equity grants and annual refresh grants.
• Regular in-person events to maintain team connection and community.