Senior Brand Strategist (AI)

TL;DR

Senior Brand Strategist (AI): Developing communication planning strategies and brand narratives for hirify.global's research and scientific mission with an accent on translating complex technical decisions into coherent stories. Focus on building cultural relevance, managing portfolio narratives, and aligning brand voice with scientific credibility.

Location: New York, United States

Salary: $137,600 – $222,600 per year

Company

hirify.global is a superintelligence lab dedicated to advancing the science of artificial intelligence through foundational models and cutting-edge research.

What you will do

• Lead the foundational hirify.global brand strategy and expression to differentiate the lab's scientific and humanist identity.
• Develop coherent portfolio narratives for research and scientific initiatives across the organization.
• Translate technical milestones into audience-appropriate narratives and semi-annual cultural calendars.
• Collaborate with researchers, scientists, and designers to ensure brand voice and scientific credibility remain aligned.
• Manage the naming process for models, research, and other portfolio assets.
• Partner with UXR and insights teams to track brand perceptions via qualitative and quantitative studies.

Requirements

• 6+ years of experience in branding agencies, product marketing, or brand strategy development.
• Must be located in New York, United States.
• Technical fluency in AI/ML, including the ability to parse research papers and follow architecture discussions.
• Experience in communications planning and building integrated campaigns that integrate brands into culture.
• Proven ability in project management, stakeholder engagement, and roadmapping.
• Strong presentation skills and a strategic mindset to translate business objectives into brand solutions.

Nice to have

• Professional experience within the luxury, lifestyle, or entertainment industries.

Culture & Benefits

• Work environment driven by a growth mindset, innovation, and collaboration.
• Culture based on values of respect, integrity, accountability, and inclusion.
• Opportunity to operate at the intersection of high-level research, engineering, and creative expression.
• Comprehensive corporate benefits package typical for Microsoft employees.