Senior Content Marketing Manager, Demand Generation (Healthtech)

TL;DR

Senior Content Marketing Manager, Demand Generation (Healthtech): Originate and execute content marketing campaigns solving real problems for healthcare audiences with an accent on research, writing, and multi-channel distribution. Focus on identifying content opportunities, validating with customers, and tying efforts to revenue through analytics and innovative formats like tools and events.

Hybrid: 4 days/week in-person in Chelsea office (NYC), 1 day remote-optional

Compensation: $130K - $155K

Company

hirify.global automates healthcare referrals powered by AI to extract patient info, reduce delays, denials, and ensure timely specialist connections.

What you will do

• Originate and execute content marketing campaigns across recommended channels and formats.
• Research audience problems in healthcare and share insights with the team.
• Collaborate with Brand, Design, and Growth teams for consistent voice and tactical distribution.
• Explore new content types like video, web experiences, calculators, and free tools.
• Improve analytics to link demand gen efforts to revenue.

Requirements

• 5–8 years in demand gen or content marketing, ideally healthcare, B2B SaaS, or healthtech
• College degree or equivalent experience combining research and creativity.
• Solid writing skills and enthusiasm for quality work.
• Experience collaborating with other disciplines.
• Allergy to AI-generated content; no ChatGPT for writing
• Willingness to work in-person 4 days/week in Chelsea office

Nice to have

• Startup experience.

Culture & Benefits

• Cowboy value: set the pace and drive impact.
• Develop expertise in scaling systems and infrastructure.
• High-caliber team focused on US healthcare improvements.
• Build relationships in collaborative Chelsea office environment.
• Unlimited PTO, 100% paid health benefits, 401(k) match, competitive parental leave, free lunch, snacks.