Senior Director of Marketing (Health Tech)

TL;DR

Senior Director of Marketing (Health Tech): Building and executing marketing strategies to position hirify.global as a comprehensive hybrid care delivery and technology platform with an accent on strategic positioning, PR, brand leadership, and sales enablement. Focus on crafting visionary messaging frameworks, securing media coverage and thought leadership, and creating sales materials for enterprise health plans and systems.

Location: San Francisco, CA or Menlo Park, CA

Salary: $165K - $210K

Company

Building technology and clinical services stack for preventive, connected healthcare delivered at home across 15+ US states, serving major health plans with hybrid in-home and virtual care backed by data products.

What you will do

• Define market positioning and craft ambitious messaging for hybrid care delivery, data/AI products, and enterprise population health management.
• Develop and execute PR strategy, build media relationships, secure coverage, bylines, and speaking opportunities.
• Create thought leadership content and manage external communications.
• Build sales enablement materials, case studies, and value propositions for complex B2B sales to healthcare executives.
• Collaborate with executive and commercial teams to shape market narrative around platform vision and differentiation.

Requirements

• 8+ years B2B marketing experience, 4+ years in healthcare/health tech
• Proven track record building marketing strategies at high-growth companies
• Deep experience marketing to health plans, providers, systems; understanding of consultative sales cycles
• PR strategy execution: media relationships, coverage, communications
• Strong product marketing for enterprise software/services with aspirational messaging
• Understanding of Stars/HEDIS, quality measures, risk adjustment, value-based care

Nice to have

• Experience positioning companies for category leadership

Culture & Benefits

• Pre-IPO equity
• 100% paid medical, dental, vision for you and dependents
• Flexible PTO + 10 paid holidays
• 401(k) with match, HSA/FSA contributions
• 16-week parental leave for birthing parents, 8 weeks for others
• Life/disability insurance, annual learning stipend, free daily in-office lunch