Product Marketing Manager

TL;DR

Product Marketing Manager (B2B): Shaping partner engagement and go-to-market strategies for hirify.global's agent products with an accent on value propositions, positioning, and cross-functional alignment. Focus on translating customer insights into actionable launch plans and driving product adoption.

Location: Remote (Must be based in the US)

Salary: $112,700 – $189,400 per year

Company

The most-visited real estate platform in the U.S., helping customers buy, sell, finance, and rent with greater ease and confidence.

What you will do

• Develop GTM strategies to support partner adoption and business growth.
• Lead cross-functional coordination for the product roadmap and launch planning.
• Create messaging, positioning, and value propositions for partner-facing experiences.
• Collaborate with product and business operations to inform roadmap priorities.
• Conduct research and analyze performance data to identify agent and partner needs.
• Coordinate with field marketing and lifecycle teams for customer communications.

Requirements

• 8+ years of product marketing experience, ideally with B2B products or platforms.
• Proven track record in developing positioning and messaging that drives retention and acquisition.
• Experience aligning cross-functional teams around a shared strategy.
• Strong analytical skills to turn qualitative and quantitative data into insights.
• Must be based in the US.

Nice to have

• Experience with loyalty marketing, advocacy programs, or related GTM strategies.
• Experience supporting marketplaces or service models with multiple stakeholder groups.
• Familiarity with performance-driven or partner-facing business models.

Culture & Benefits

• Innovative, inclusive environment recognized as a Fortune 100 Best Company to Work For.
• Remote-first flexibility allowing work from any of the 50 US states.
• Opportunity to reshape the real estate industry at scale.
• Competitive base salary and eligibility for equity awards.