Growth Marketing Manager (Cybersecurity)

TL;DR

Growth Marketing Manager (Cybersecurity): Develop, execute, and measure integrated marketing plans to build and accelerate sales pipeline across North America and EMEA with an accent on high-quality account progression, buying committee penetration, and full-lifecycle customer journey. Focus on leveraging intent signals, ABM campaigns, customer advocacy programs, and conversion optimization to drive new business and expansion opportunities.

Location: Remote - US (East or Central)

Salary: $87,200 - $130,000 + equity + benefits

Company

SaaS platform providing seamless Offensive Security Testing (pentesting) with a vetted community of expert testers.

What you will do

• Develop and execute full-lifecycle account progression plans for new customer acquisition and existing account expansion.
• Build multi-touch campaigns across webinars, events, email, social, and display to penetrate buying committees.
• Orchestrate intent-based plays using 6sense and UserGems to track buyer movement and trigger precision targeting.
• Create customer marketing programs leveraging success stories for expansion and cross-sell pipeline.
• Optimize conversions from pre-qualified applications to sales-qualified opportunities and closed-won deals.
• Own campaign content creation including reports, eBooks, white papers, and promotional offers.
• Enable sales teams through planning sessions, lead tracking, and data-driven insights for regional efficiency.

Requirements

• 5-6 years of marketing experience in growth, demand generation, or regional marketing, ideally in B2B tech or cybersecurity.
• Demonstrable expertise in account-based marketing (ABM) strategies and modern growth technologies.
• Experience with field marketing, events for prospects and customers.
• Proficiency in HubSpot, Salesforce, and intent platforms like 6sense or UserGems.
• Strong analytical skills to interpret data and optimize campaigns.
• Exceptional written and verbal communication for engaging content.
• Ownership mindset to manage multiple projects in fast-paced environment.

Nice to have

• Direct experience with UserGems and Qualified.
• Hands-on with JIRA and Tableau.

Culture & Benefits

• Competitive compensation, equity, and 401(k) (US) or pension (EU).
• Medical, dental, vision, life insurance (US) or statutory healthcare (EU).
• Stipends for wellness, work-from-home setup, wifi, learning & development.
• Flexible, generous paid time off and parental leave.
• Mentorship from senior leaders in rapidly expanding pentesting industry.
• Diverse, inclusive, fully remote team focused on innovation and security.