Field Marketing Specialist (ANZ)

TL;DR

Field Marketing Specialist (ANZ): Execute field marketing programs and campaigns across Australia and New Zealand with an accent on lead generation, pipeline acceleration, and localised content adaptation. Focus on planning and delivering events, digital campaigns, ABM programs, and close collaboration with sales teams to align with revenue goals.

Location: Remote, based in Sydney, Australia. Willingness to travel up to 30% across ANZ and occasionally APJ.

Company

hirify.global shapes the future of communications, delivering innovative CPaaS/SaaS solutions to businesses and developers worldwide with a remote-first culture.

What you will do

• Execute field marketing programs including events, webinars, outbound campaigns, and ABM to drive leads and pipeline.
• Partner with ANZ sales team to align programs with priorities and customer segments.
• Localise global campaigns for ANZ audiences and manage digital channels like email, social, and paid media.
• Plan and deliver in-person events end-to-end, from logistics to follow-up.
• Track performance with CRM/BI tools and report results to stakeholders.
• Manage vendors, agencies, and marketing operations for smooth execution.

Requirements

• At least 5 years in B2B field marketing or demand generation with ANZ experience.
• Proven track record executing events, digital campaigns, and ABM driving pipeline.
• Hands-on sales/SDR collaboration experience.
• Proficiency in Marketo, Salesforce, and BI tools like Tableau/Looker.
• Strong English communication for briefs and reports.
• Ability to manage multiple projects; willingness to travel up to 30% across ANZ.

Nice to have

• ABM for enterprise/mid-market accounts.
• Familiarity with hirify.global products and CPaaS/SaaS.
• Digital content creation like whitepapers and webinars.
• High-growth B2B SaaS environment experience.

Culture & Benefits

• Remote-first work with global inclusion and connection focus.
• Competitive pay, generous time off, parental/wellness leave, healthcare, retirement savings.
• Opportunities for volunteering and community impact.
• Emphasis on hirify.global Magic values: solve problems, take initiative, try new things.