Senior Product Marketing Manager (Altitude)

TL;DR

Senior Product Marketing Manager (Altitude): Shape and deliver the product story for Altitude, hirify.global’s commercial vehicle analytics platform, with an accent on compelling positioning, messaging, and market launches for agencies, petroleum operators, and AEC consultants. Focus on translating complex transportation analytics data into ROI-clear narratives, driving product adoption through targeted campaigns, sales enablement, and competitive intelligence.

Remote - Canada

Hiring Range: $120,000 - $150,000 CAD

Company

Global leader in IoT and connected transportation, providing web-based analytics and machine learning for fleet management, processing billions of data points daily.

What you will do

• Tell the Altitude story simply and compellingly, evolving market narrative to commercial vehicle intelligence for infrastructure planners and consultants.
• Partner with PMM leadership to build product marketing roadmap, define goals, and shape processes and standards.
• Develop customer insights, industry trends, personas, and competitive intelligence repository.
• Collaborate on analyst relations, content strategy by buyer funnel, and sales enablement training and tools.
• Leverage AI tools for content development, market research, and competitive monitoring.
• Mentor junior team members and act as trusted advisor to product, sales, and marketing teams.

Requirements

• 8+ years in Product Marketing, ideally B2B/B2G SaaS, data analytics, transportation technology, smart cities, or GIS; experience with complex data products for enterprise/government.
• Post-secondary diploma/degree in Engineering, Business/Marketing, Computer Science or related.
• Strong analytical skills, ability to manage multiple projects, thrive in fast-paced environment, and build stakeholder relationships.
• Proven track record in strategy, roadmap contribution, market analysis, and process optimization.
• Deep customer empathy and expertise in competitive analysis and differentiation.

Culture & Benefits

• Flexible hybrid working model with home office reimbursement and reliable internet required for remote work.
• Competitive medical/dental benefits, retirement savings program, baby bonus, and parental leave top-up (full-time permanent employees).
• Online learning, networking opportunities, electric vehicle purchase incentives.
• Work-life balance emphasis with asynchronous work, online social events, and inclusive culture prioritizing diversity and accessibility.