Event Marketing Associate (Fintech)

TL;DR

Event Marketing Associate (Fintech): Supporting the development of asset management event strategies, including budget prioritization and allocation, in line with business objectives and market trends with an accent on governance, data analysis, and performance measurement. Focus on building frameworks, processes, and infrastructure to define how the events function operates at scale.

Location: New York, New York, United States

Salary: $100,000 - $160,000

Company

hirify.global is a financial institution that delivers a range of financial services to a large and diversified client base.

What you will do

• Support development of Asset Management event strategy, including prioritization of budget allocation by channel and product.
• Maintain event budgets through weekly, monthly check-ins with stakeholders and run analyses of budget data to ensure ROI maximization.
• Build and maintain a living document that maps events-related initiatives and enhancements to timelines, owners, and milestones.
• Oversee track, analysis, and reporting on event performance metrics, including developing standardized templates for senior leadership reporting.
• Partner with engineering, marketing, and sales to develop prioritized infrastructure build plan to enhance event execution and automate event measurement.
• Develop and implement governance processes and frameworks for overseeing planned events and assessing new opportunities.

Requirements

• Bachelor's degree in Marketing, Business Administration, Analytics, Communications, or a related field.
• 4–6 years of experience in strategy, operations, or a related function; financial services or asset management industry preferred.
• Strong project management skills and demonstrated comfort working with data.
• Excellent organizational skills with keen attention to detail and the ability to manage multiple workstreams simultaneously.
• Strong written and verbal communication skills.
• Proven ability to navigate complex, matrixed organizations and build productive working relationships across functions and levels.

Nice to have

• Experience building processes, frameworks, or platforms in environments where they did not previously exist.
• Proficiency in Excel, PowerPoint; experience with CRM systems (e.g., Salesforce) and event platforms is a plus.
• Understanding of Asset Management products, client segments, and the competitive landscape is a plus.

Culture & Benefits

• Committed to providing our people with valuable and competitive benefits and wellness offerings.
• Best-in-class benefits.