Principal Partnership Marketing Manager (Fintech)

TL;DR

Principal Partnership Marketing Manager (Fintech): Driving joint go-to-market strategies with key technology, data, and service partners with an accent on pipeline generation and revenue growth through the partner ecosystem. Focus on building scalable co-marketing programs and enabling partners to effectively champion hirify.global's solutions.

Location: Hybrid in London, United Kingdom. Option to work remotely from almost anywhere for up to 90 days per year.

Salary: £100 in Crypto

Company

hirify.global is the leader in digital asset decisioning, with a comprehensive platform for efficiently extracting crypto data and intelligence across blockchains.

What you will do

• Develop joint go-to-market strategies aligned with business objectives, sales priorities, and partner capabilities.
• Execute integrated, multi-channel co-marketing campaigns to drive awareness and pipeline.
• Craft compelling messaging, including joint value propositions, solution briefs, and case studies.
• Drive demand generation and own lead generation targets from partner channels, optimizing programs for maximum ROI.
• Enable and engage partners by coaching them on marketing best practices and providing necessary assets and knowledge.
• Measure and optimize campaign performance, providing regular reporting on marketing influence and pipeline health.

Requirements

• Proven experience in B2B partner marketing, channel marketing, or alliance marketing within the SaaS, data, or enterprise technology sectors.
• Strong track record of building and executing joint go-to-market programs that drive measurable lead generation and pipeline growth.
• Demonstrated ability to manage complex, multi-party projects and coordinate with diverse internal and external teams.
• Experience with marketing automation platforms, CRM tools (e.g., Hubspot), and performance analytics dashboards.
• AI Fluency: Candidates must demonstrate an intermediate to advanced capability in utilizing generative AI tools to accelerate content creation, optimize campaign copy, analyze market trends, and streamline project management.

Nice to have

• Prior experience working in the cryptocurrency, blockchain, cybersecurity, or financial technology (FinTech) industries.
• Experience managing relationships with major data providers and ecosystems (Fireblocks, Databricks, AWS).
• Familiarity with the regulatory and compliance landscape surrounding digital assets.

Culture & Benefits

• Hybrid working and the option to work from almost anywhere for up to 90 days per year.
• £500 remote working budget to set up your home office space.
• $1,000 learning & development budget.
• 25 days of annual leave + bank holidays, plus an extra day for your birthday.
• Private Health Insurance, Spill Mental Health Support, and Life Assurance.
• £100 Crypto for you and Cycle to Work Scheme.