Senior Product Marketing Manager (SaaS)

TL;DR

Senior Product Marketing Manager (SaaS): Leading go-to-market strategy and execution for programmatic research platform offerings with an accent on AI and synthetic data products. Focus on driving market positioning, cross-functional collaboration with product and commercial teams, and translating complex value propositions into impactful sales and marketing initiatives.

Location: London, United Kingdom (Remote-friendly)

Company

hirify.global is a global pioneer in research technology (ResTech), operating the world's largest programmatic marketplace for consumer insights and survey data.

What you will do

• Lead end-to-end Go-to-Market planning and execution for new products and features.
• Partner with Product and Commercial teams to define value propositions and market positioning.
• Conduct competitive and customer research to uncover insights that drive product strategy.
• Create market trend presentations, internal battle cards, and win/loss reports.
• Translate product messaging into effective sales collateral and marketing content.
• Collaborate cross-functionally to validate new features with clients and size market opportunities.

Requirements

• Minimum 5 years of experience in product marketing within SaaS companies.
• Proven ability to work cross-functionally and build consensus on critical initiatives.
• Strong analytical and problem-solving skills with an entrepreneurial spirit.
• Excellent communication and collaboration skills for interacting with internal teams and third parties.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Passion for advocating for customers and influencing customer behavior.

Culture & Benefits

• Recognized as one of Newsweek’s 2025 Global Top 100 Most Loved Workplaces.
• Strong commitment to diversity, equity, and inclusion.
• Collaborative, innovation-driven culture where curiosity is encouraged.
• Global organization with a focus on accountability and excellence.