Lead Product Marketing Manager (SaaS)

Location: Fully Remote (global). Optional office presence available in Milan or Bologna.

Company

hirify.global is a privacy tech company helping businesses build trust and growth by simplifying complex compliance through innovative software solutions.

What you will do

• Define product positioning, messaging, and go-to-market strategies for new feature launches.
• Drive product-led growth by aligning priorities between Product, Marketing, and Operations.
• Translate complex technical features into compelling narratives grounded in real customer pain points.
• Conduct ongoing market research and competitive intelligence to refine product strategy.
• Create sales enablement materials and tools to support the sales organization.
• Track growth metrics and report on performance to identify optimization opportunities.

Requirements

• Minimum 5 years of experience in Product Marketing.
• Strong experience in positioning technical SaaS features and executing GTM strategies.
• Deep understanding of software development dynamics, SaaS functionalities, and metrics.
• Excellent communication and interpersonal skills for cross-functional collaboration.
• Full proficiency in English required.

Nice to have

• Prior experience in startup or scale-up environments.
• Background in martech or legaltech.
• Familiarity with standard marketing tools.

Culture & Benefits

• 100% remote work flexibility with optional office access in Italy.
• Annual paid company retreats in locations like Venice or the Dolomites.
• Flexible all-in-one allowance for health, lifestyle, or learning needs.
• Equipment allowance to build your ideal remote workspace.
• Collaborative, multicultural work environment with seamless remote onboarding.