Product Marketing Manager (SaaS)

TL;DR

Product Marketing Manager (SaaS): Developing and executing Go-to-Market strategies for research technology solutions with an accent on the demand side of the programmatic marketplace and Data Solutions. Focus on translating market intelligence into value propositions and driving product adoption through cross-functional collaboration.

Location: Remote (USA), specifically New York, NY

Salary: $100,000 – $120,000

Company

hirify.global is a pioneer in research technology (ResTech) providing a programmatic marketplace that connects businesses with millions of respondents worldwide to build strategies and measure advertising impact.

What you will do

• Own Go-to-Market planning, launch, and execution for emerging business lines and core products.
• Collaborate with Product and Commercial teams to identify market opportunities, define new features, and validate value propositions.
• Conduct competitive, market, and customer research to develop internal battle cards and win/loss reports.
• Synthesize market intelligence to serve as a subject matter expert on the research and advertising industries.
• Translate positioning and messaging into effective marketing content and sales collateral.
• Support GTM execution for self-service UI, APIs, and synthetic data products.

Requirements

• Minimum of 3 years of experience in Product Marketing, preferably within a SaaS company.
• Proven ability to work cross-functionally and develop strong internal relationships.
• Strong analytical and problem-solving skills.
• Ability to operate independently in a fast-paced environment, managing multiple projects.
• Excellent collaboration and communication skills for interacting with third parties.

Culture & Benefits

• Remote work flexibility.
• Comprehensive medical, dental, and vision insurance options.
• 401K with company matching.
• PTO and unlimited sick days.
• Paid maternity and paternity leave.