Head of Marketing (B2B)

TL;DR

Head of Marketing (B2B): Defining and delivering an integrated marketing and bid strategy for a global consultancy specializing in property and infrastructure with an accent on brand presence and win rates. Focus on leading strategic bids, optimizing CRM processes, and aligning regional priorities across the UK, Ireland, and Canada.

Location: Hybrid (3 days a week in central London office)

Salary: £100,000–£110,000

Company

A global, employee-owned consultancy delivering high-impact solutions across property and infrastructure.

What you will do

• Lead end-to-end marketing and pursuits strategy across UK, Ireland, and Canada.
• Oversee strategic bids and pipeline to improve conversion and win rates.
• Align brand, campaigns, and client engagement with commercial priorities.
• Partner with senior leadership to drive growth initiatives and key opportunities.
• Optimize CRM, processes, and tools to enhance performance and insight.

Requirements

• Extensive experience leading B2B marketing and bid functions (circa 12+ years).
• Proven success delivering growth through campaigns and pursuits strategy.
• Strong leadership capability across multi-disciplinary and international teams.
• Commercial acumen with experience managing budgets and ROI performance.
• Expertise in CRM systems, bid management, and data-driven marketing.
• Must be based in or able to work from the central London office 3 days per week.

Culture & Benefits

• Strategic leadership role with regional and global influence.
• Opportunity to shape marketing and pursuits capability at scale.
• Collaborative, high-performing culture focused on innovation and growth.
• Hybrid working model supporting flexibility and focus.
• Access to learning, development, and leadership progression opportunities.