Director Of Marketing (Fintech)

TL;DR

Director of Marketing (Fintech): Defining and sharpening the narrative for a B2B payment verification platform with an accent on product positioning and content strategy. Focus on building the marketing function from scratch, translating complex technical concepts into clear messaging, and driving distribution across multiple channels.

Location: Must be authorized to work in the U.S. Remote or hybrid in NYC (Financial District).

Salary: $160,000–$230,000 + equity.

Company

Walrus is an early-stage fintech company providing advanced payment verification and fraud prevention solutions backed by leading VC funds.

What you will do

• Develop and own the product narrative, positioning, and content strategy.
• Translate complex technical ideas into clear, concrete language for various audiences.
• Produce and maintain core marketing materials including website content, product pages, and sales collateral.
• Manage events end-to-end, from conceptualization to project execution.
• Distribute narrative directly to customers and partners via LinkedIn and other channels.
• Collaborate with analysts, customers, and press to shape market perception.

Requirements

• 6–12 years of experience in product marketing, preferably in technical or complex domains.
• Must be authorized to work for any employer in the U.S. (no visa sponsorship).
• Proven experience in early-stage or high-growth environments.
• Strong writing skills with a portfolio of external-facing work.
• Ability to operate independently and own projects from narrative to distribution.
• Experience using metrics to evaluate and improve marketing effectiveness.

Nice to have

• Experience with demand generation or growth marketing.
• Familiarity with marketing automation tools.
• Background in fintech, payments, or security.
• Experience working with analysts or press.

Culture & Benefits

• Competitive salary and substantial equity component.
• Comprehensive benefits including medical, dental, and vision insurance.
• Retirement plan and parental leave.
• Generous PTO and wellness contributions.
• Collaborative, low-ego environment with opportunities for growth.