Acquisition Marketing Manager

TL;DR

Acquisition Marketing Manager: Leading the global strategy to attract new partners to join the ClassPass marketplace with an accent on designing and managing paid and organic campaigns across key channels. Focus on leveraging AI tools and automation to streamline reporting, accelerate campaign optimization, and continuously improve team workflows.

Company

hirify.global is building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond.

What you will do

• Lead the global acquisition strategy and roadmap to generate high-quality inbound leads from prospective ClassPass partners.
• Design and manage paid and organic campaigns across key channels, using data to continuously test, optimize, and improve performance.
• Own and evolve the inbound partner acquisition funnel, ensuring a seamless journey from first touch to signed partner.
• Partner with Sales, Product, CRO, and Creative teams to align marketing and business objectives and ensure seamless handoffs across the partner motion.
• Forecast and manage budgets, analyze performance data, and make informed recommendations to maximize ROI.
• Leverage AI tools and automation to streamline reporting, accelerate campaign optimization, and continuously improve how the team works.

Requirements

• Proven success leading digital marketing campaigns across platforms like Google Ads, LinkedIn, and Facebook.
• Deep experience managing budgets and exceeding lead-generation and acquisition targets.
• Strong command of marketing metrics and financial levers, including LTV, CAC, tCPA, and ROAS.
• Skilled in A/B testing, data modelling, and campaign optimization for continuous improvement.
• Proficiency with analytics and marketing tools such as Google Analytics, Tableau, SQL, and Excel.
• Experience using marketing automation and CRM systems (HubSpot, Salesforce) to track and optimize the customer journey.

Nice to have

• Genuine curiosity about AI and automation.

Culture & Benefits

• Creativity, collaboration, and camaraderie come to life every day.
• Move fast, think strategically, and turn data into meaningful growth.
• At the forefront of testing what’s possible and want someone with the appetite to push boundaries.
• Value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply.