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Описание вакансии
Текст:
TL;DR
Field Marketing Manager (B2B SaaS/events): Designing and scaling field marketing programs, sponsorships, conferences, executive dinners, roadshows, and customer events that convert in-person engagement into enterprise pipeline with an accent on sales alignment, event execution, and measurable revenue impact. Focus on building integrated campaigns, managing budgets and vendors, tracking sourced and influenced pipeline, and scaling the field marketing operating system.
Location: Hybrid in San Francisco or New York City, United States
Salary: $130,000–$165,000 per year plus equity. USD salary ranges apply only to U.S.-based positions; international compensation is based on the local market.
Company
Perplexity develops an AI-powered search and answer product.
What you will do
- Co-own the field marketing strategy and divide the program portfolio across company priorities, target accounts, sales territories, launches, and pipeline goals.
- Design field programs with clear audiences, objectives, conversion paths, and follow-up plans to generate and accelerate enterprise opportunities.
- Evaluate, negotiate, and activate third-party sponsorships, conferences, and other event opportunities.
- Lead executive dinners, vertical roundtables, regional roadshows, customer workshops, hackathons, and on-site conference execution.
- Collaborate with Sales, Product Marketing, Growth, Partnerships, Customer Success, Lifecycle, Social, and Communications on integrated campaigns.
- Manage agencies, vendors, venues, budgets, timelines, staffing, production, contingency planning, reporting, and program retrospectives.
Requirements
- 5+ years of experience in field marketing and event marketing, ideally in B2B SaaS or enterprise technology.
- Experience building and scaling third-party sponsorships, conferences, and company-led field programs with measurable pipeline or deal-acceleration results.
- Hands-on ability across strategy, sponsorship evaluation, campaign planning, event production, executive management, on-site execution, and performance analysis.
- Strong event planning, relationship-building, written and verbal communication, organization, and problem-solving skills.
- Experience setting targets, managing budgets, working with CRM data, and reporting sourced and influenced pipeline.
- Willingness to travel frequently for event management and field activations.
Culture & Benefits
- Work as an equal partner within a small, two-person field marketing team.
- Collaborate cross-functionally with Sales, Product Marketing, Growth, Partnerships, Customer Success, Lifecycle, Social, and Communications.
- Full-time U.S. employees receive equity, health, dental, vision, retirement, fitness, commuter, and dependent care benefits.
- Full-time employees outside the U.S. receive benefits tailored to their region of residence.
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