Senior Manager, Product Marketing (Medtech)

TL;DR

Senior Manager, Product Marketing (Medtech): Driving go-to-market strategies and product adoption for a virtual medical practice with an accent on the health plan market, including Commercial and Medicaid segments. Focus on developing compelling value propositions, managing complex cross-functional launches, and creating sales enablement assets to drive growth.

Location: Must be based in the United States

Salary: $150,000–$175,000 plus bonus

Company

hirify.global is a multidisciplinary virtual medical practice redefining care for women and children through technology-driven personalization and high-touch support.

What you will do

• Develop and refine product messaging and value propositions that differentiate offerings in the health plan market.
• Create and maintain sales enablement tools including pitch decks, product datasheets, battle cards, and RFP responses.
• Conduct competitive analysis and market research to inform Product and Marketing team strategies.
• Partner with demand generation and event teams to develop marketing assets like blog posts, webinars, and case studies.
• Collaborate with internal and external stakeholders to execute complex go-to-market programs.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of experience in B2B product marketing, channel, or partner marketing within tech, digital health, or SaaS.
• Proven experience in partner marketing is required.
• Strong ability to communicate complex narratives to both technical and business-focused stakeholders.
• Experience managing multi-stakeholder projects from inception to completion.

Nice to have

• Healthcare experience marketing to health plans (Medicaid, Fully Insured, ASO).
• Strong proficiency in RFP management and content creation.
• Experience delivering sales and partner enablement training.
• Familiarity with tools such as Salesforce, HubSpot, or Asana.

Culture & Benefits

• Competitive healthcare benefits and generous equity compensation.
• Unlimited vacation policy.
• Membership in the First Round Network with access to mentorship and events.
• Fast-paced, data-driven, and mission-oriented startup environment.