Strategic Marketing Events Lead (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Strategic Marketing Events Lead (AI): Directing the end-to-end strategy, planning, and execution of a global events portfolio to drive pipeline and accelerate enterprise deals with an accent on AI-enabled marketing integration. Focus on designing innovative in-person and virtual experiences, leveraging data-driven insights for attribution, and optimizing event workflows through advanced generative AI tools.
Location: Remote (US). The role is remote-first but involves travel for key events and company-wide on-sites.
Salary: $125,000 – $150,000 USD
Company
is an identity trust platform for the AI era, securing billions of customer interactions through voice and digital deepfake detection.
What you will do
- Develop and own the integrated event marketing strategy to support GTM priorities and revenue goals.
- Lead the planning and execution of global industry conferences, trade shows, and owned executive programs.
- Integrate generative AI tools across the event lifecycle to boost personalization and operational efficiency.
- Partner with Sales and Marketing Operations to build attribution models and reporting dashboards for event performance.
- Manage external relationships with vendors, agencies, and AI-enabled platforms to ensure high-quality execution.
- Train the marketing team on generative AI best practices for content generation and workflow automation.
Requirements
- 10+ years of B2B marketing experience with a focus on field and event marketing.
- Proven track record of managing large industry trade shows and executive-level programs.
- Hands-on experience with marketing automation and CRM platforms like Salesforce, HubSpot, or Marketo.
- Practical experience implementing AI/ML-powered tools in marketing workflows.
- Deep understanding of generative AI concepts with a human-in-the-loop operational approach.
- Excellent project management, communication, and cross-functional leadership skills.
Nice to have
- Background in cybersecurity, fraud prevention, or voice AI technology.
- Experience managing AI-powered event features like real-time sentiment analytics or recommendation engines.
- Familiarity with account-based marketing (ABM) strategies and AI-assisted account targeting.
Culture & Benefits
- Remote-first environment with flexibility in structuring your day.
- Competitive compensation package including RSU grants.
- Unlimited Paid Time Off (PTO) policy.
- Comprehensive health, vision, and dental plans with employer-paid premiums.
- Generous annual Learning & Development stipend for professional growth.
- Supportive family benefits including paid parental leave and recurring home office allowances.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →