Strategy & Activation Manager (Amazon Ads)

TL;DR

Strategy & Activation Manager (Amazon Ads): Managing and guiding a team that leverages data-driven insights to design, launch, and optimize retail media campaigns across the Amazon Ads Ecosystem with an accent on platform innovation and driving meaningful business outcomes for clients. Focus on delivering excellence and pushing platform innovation.

Location: Must be based in the US

Salary: $90,000 - $110,000

Company

Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers.

What you will do

• Act as the subject matter expert and escalation point for retail media within the ecommerce team for senior client contacts.
• Manage 3–5 Strategy & Activation Analysts & Senior Analysts.
• Lead campaign strategy and execution across Amazon Sponsored Ads and Amazon DSP.
• Utilize and oversee activation in Criteo for campaigns across supported retailers.
• Collaborate with the Data Strategy team to support reporting, deep-dive analyses, and actionable insights.
• Partner with the broader team to understand client goals, translate them into platform strategies, and communicate powerful insights.

Requirements

• 3–5+ years of experience in retail media, including hands-on execution in Amazon Sponsored Ads & DSP.
• Experience managing and developing a team of 2+ direct reports.
• Experience managing large product catalogs (ASIN or item-level management).
• Strong analytical skills, and comfort with MS Excel, data analysis and internet technologies.
• Proven ability to think creatively about challenging analytic problems.
• Ability to contribute to fast-paced, entrepreneurial, innovative, collaborative, team-based environment.

Nice to have

• Hands-on experience activating retail media through Criteo.
• Familiarity with Pacvue, Skai, or similar tools is a plus.
• Dynamic communication & presentation skills.
• Ability to self-manage, juggle multiple priorities, and pay strong attention to details.

Culture & Benefits

• Transparent with employees, providing updates on company financials and performance against bonus goals.
• Offers unparalleled growth opportunities and a role in shaping the direction of the company.
• Healthcare/Dental/Vision.
• Unlimited PTO.
• 401k Contributions.
• Annual Work From Anywhere 4 weeks per year.