Account Based Marketing Manager (SaaS)

TL;DR

Account Based Marketing Manager (SaaS): Developing and executing targeted ABM strategies to drive pipeline growth and enterprise account engagement with an accent on multi-channel campaign orchestration and cross-functional collaboration. Focus on partnering with Sales and BDR teams to optimize account outreach, leveraging data-driven insights to refine marketing tactics and increase conversion rates.

Location: Must be based in Toronto, Canada (Hybrid - 3 days in office)

Company

hirify.global provides accessible, life-changing digital coaching to empower employees and teams to grow in their personal and professional lives.

What you will do

• Develop targeted ABM programs that engage key decision-makers and influencers within enterprise accounts.
• Own end-to-end program execution including strategy, goal setting, budgeting, and asset development.
• Partner with Sales and BDR teams to ensure alignment on outreach and account-based insights.
• Execute multi-channel campaigns using both 1:1 and 1:few approaches.
• Monitor campaign performance and use data to optimize for pipeline contribution and conversion.

Requirements

• 4-5 years of experience in B2B SaaS marketing.
• Proven success in building and scaling ABM programs.
• Deep proficiency with Salesforce and ABM/marketing automation platforms like 6sense.
• Strong communication skills for effective cross-functional collaboration.
• Ability to balance strategic planning with execution of repeatable processes.

Culture & Benefits

• Access to world-class coaching for personal and professional growth.
• Support for coaching gifted to friends and family.
• Learning budget for continuous professional development.
• Weekly wellbeing hour dedicated to personal time without meetings.
• Charity days and a commitment to inclusive, collaborative work environments.