Senior Strategist (AI)

TL;DR

Senior Strategist (AI): Leading social-first strategy, developing content strategies and campaign platforms that connect brand purpose to audience behavior on social with an accent on consumer, cultural, and category insight to identify opportunities for the brand. Focus on translating platform data, social listening, and audience research into actionable creative briefs.

Location: Buenos Aires, Argentina

Company

OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands.

What you will do

• Lead social-first strategy, developing content strategies, campaign platforms, and always-on frameworks.
• Mine consumer, cultural, and category insight to identify opportunities for the brand.
• Translate platform data, social listening, and audience research into actionable creative briefs.
• Develop audience and community strategies that deepen connection with diverse audiences across markets and platforms.
• Partner with the creative team to shape ideas from brief through to execution, providing strategic input.
• Analyse social performance data and campaign results to refine strategy over time.

Requirements

• 8+ years of strategy experience, with a significant focus on social-first or digital-first work for consumer brands.
• Deep understanding of social platforms (TikTok, Instagram, YouTube, and emerging channels).
• A track record of developing strategies that led to effective, measurable social campaigns or content programmes.
• Experience in beauty, personal care, wellness, or FMCG.
• Proven ability to turn research, data, and cultural observation into sharp, actionable briefs and strategic frameworks.
• Professional proficiency in English; additional languages are a plus.

Nice to have

• Multi-market or global brand strategy experience.
• Experience in a social-specialist, in-house, or embedded agency environment.
• Familiarity with social commerce, community management strategy, or earned media approaches.

Culture & Benefits

• Equal opportunity employer committed to creating an inclusive working environment.
• Encouraged to reach their full potential, and individual differences are valued and respected.
• Ambitious environmental goals around sustainability, with science-based emissions reduction targets.