Marketing Strategy & Transformation Consultant/Senior Consultant (AI, Martech)

TL;DR

Marketing Strategy & Transformation Consultant/Senior Consultant (AI, Martech): Helping customer-centric enterprises drive sustainable growth by building and orchestrating experiences at scale, harnessing the power of data and technology. Focus on defining modern Martech/Adtech ecosystems, optimizing client stacks, and embedding AI into marketing practices.

Location: Whilst you will have London, Manchester or Glasgow as an office base location, you must be fully flexible in terms of assignment location, as these roles may involve periods of time away from home at short notice.

Company

hirify.global is part of Capgemini Invent, a global business and technology transformation partner helping organizations accelerate their dual transition to a digital and sustainable world.

What you will do

• Define modern Marketing Technology and Advertising Technology (Martech) ecosystems for clients, delivering impactful solutions.
• Support your team in embedding Marketing Services and Martech capabilities, processes, operating models, and governance.
• Analyze and optimize clients’ Marketing Services and Martech stacks, identifying inefficiencies and designing solutions.
• Provide objective insights into the strengths and weaknesses of products, tools, and approaches within the Martech space.
• Ensure you are informed of best practices, emerging technology trends, and innovations in digital media and data.
• Help organizations unlock the potential of AI by defining pilots, scaling approaches, and embedding AI into marketing practices.

Requirements

• Previous relevant experience, preferably in a consultancy/agency or industry.
• Proven ability to shape and deliver innovative marketing strategy programs.
• High-level understanding of MarTech or AdTech knowledge.
• Experience in driving digital transformation, building marketing strategies, and designing future-fit marketing operations.
• Must have London, Manchester or Glasgow as an office base location.
• Must be fully flexible in terms of assignment location, with potential periods of time away from home at short notice.

Nice to have

• Experience working with platforms like Adobe, Google, Facebook, TikTok, Twitter, LinkedIn.
• Experience with Commerce platforms such as Criteo, Profitero, Edge, or Shopify.
• Foundational AI technology experience such as Mistral AI, Azure, AWS, LLaMa.

Culture & Benefits

• Joining a global network of studios (the “pond”) with thriving in-person and virtual cultures.
• Working in an open, flexible, inclusive, and engaging environment.
• Being part of a company committed to using tech for positive social impact.
• Part of a group named one of the world’s most ethical companies for the 10th year.
• Remuneration package which includes flexible benefits options.