Director, Global Digital Media Strategy (AI)

TL;DR

Director, Global Digital Media Strategy (AI): Leading global media planning and defining paid media strategies to support brand awareness, demand generation, and pipeline growth across the full marketing funnel with an accent on audience-first, account-focused media strategies. Focus on delivering cohesive, data-driven media strategies at scale and aligning media plans with business goals.

Location: United States

Salary: $146,700 — $252,250 USD

Company

hirify.global is the data and AI company that provides a Data Intelligence Platform to unify and democratize data, analytics, and AI for over 10,000 organizations worldwide.

What you will do

• Guide the development of cross-channel media strategies that support integrated campaigns, product priorities, and target account programs.
• Lead, develop, and inspire a high-performing global team of media planners.
• Partner with cross-functional stakeholders to align media plans, investment strategy, and budget allocation with business goals.
• Establish and scale global media planning frameworks, processes, and best practices.
• Analyze media performance at a global level and present clear, actionable insights to senior stakeholders.
• Partner with agencies and AdTech vendors to ensure innovation, accountability, and executional excellence.

Requirements

• 10+ years of experience in media strategy, digital marketing, or integrated marketing, preferably in B2B and/or SaaS.
• Proven experience leading global media planning efforts across multiple channels and funnel stages.
• Demonstrated experience hiring, developing, and managing teams of individual contributors.
• Strong understanding of full-funnel marketing measurement, including brand, demand, pipeline, and revenue metrics.
• Strong collaboration and influencing skills, with experience driving alignment across matrixed organizations.
• Familiarity with modern media platforms, AdTech, and measurement tools.

Culture & Benefits

• Comprehensive benefits and perks to meet the needs of all employees.
• Fostering a diverse and inclusive culture where everyone can excel.
• Hiring practices are inclusive and meet equal employment opportunity standards.