Senior Product Marketing Manager (Cybersecurity)

TL;DR

Senior Product Marketing Manager (Cybersecurity): Driving positioning, messaging, and go-to-market strategy for a cyber crisis platform with an accent on translating complex technical capabilities into compelling value propositions. Focus on building competitive intelligence programs, enabling enterprise sales teams, and creating high-impact content to differentiate the platform in a competitive market.

Location: Must reside in the San Francisco Bay Area (Hybrid with frequent in-person meetings)

Company

A mission-driven startup building a first-of-its-kind guided cyber crisis platform to help organizations prepare for and respond to security incidents.

What you will do

• Define and execute core product positioning and messaging to differentiate the platform in the cybersecurity market.
• Create high-impact content including white papers, blog posts, and sales enablement collateral.
• Build and maintain a competitive intelligence program to drive win/loss insights and field feedback.
• Partner with Sales to develop battlecards and cheat sheets that illustrate clear competitive advantages.
• Manage analyst relations to shape market perception and influence key industry stakeholders.
• Collaborate with the Product team to define and execute go-to-market strategies for new releases.

Requirements

• Must reside in the San Francisco Bay Area and be available for frequent in-person meetings.
• Minimum of 5 years of product marketing experience.
• 2+ years of startup experience (Seed - Series B/C).
• Strong experience supporting enterprise B2B sales cycles.
• Proven ability to perform competitive analysis that directly impacts win rates.
• Excellent writing and content creation skills.

Nice to have

• Experience in the cybersecurity industry is strongly preferred.

Culture & Benefits

• Competitive compensation package.
• Comprehensive healthcare coverage.
• 401(k) retirement plan.
• Dynamic, high-achieving environment focused on growth and professional development.