Director Of Customer Marketing (SaaS)

TL;DR

Director of Customer Marketing (SaaS): Leading enterprise lifecycle marketing programs to deepen customer engagement and drive platform adoption with an accent on executive relationship building and strategic storytelling. Focus on architecting end-to-end customer journey strategies, managing advisory boards, and scaling advocacy initiatives to maximize customer lifetime value.

Location: Must be based in the USA (Remote).

Compensation: $180,000–$200,000 plus bonus & equity.

Company

A leader in analytics automation that empowers organizations to transform data into breakthrough business insights.

What you will do

• Design and lead enterprise-focused lifecycle marketing programs to drive platform adoption and expansion.
• Architect a cohesive customer content strategy covering the entire journey from onboarding to long-term advocacy.
• Own the global Customer Advisory Board (CAB) program and lead executive engagement initiatives.
• Partner with Sales and Customer Success teams to coordinate go-to-market motions for renewals and cross-selling.
• Develop and scale customer advocacy programs, including case studies, video stories, and executive summits.
• Measure engagement metrics and translate data insights into actionable growth strategies.

Requirements

• 10+ years of B2B marketing experience.
• 5+ years of leadership experience in customer, enterprise, or lifecycle marketing.
• Proven track record in building executive-level engagement programs.
• Deep understanding of enterprise SaaS customer journeys.
• Strong background in content strategy, event design, and customer storytelling.
• Must be eligible to work in the US in compliance with U.S. export controls.

Culture & Benefits

• Inclusive and diverse workplace culture supporting a growth mindset.
• Comprehensive health and wellness benefits.
• Focus on career development at all stages.
• Collaborative environment working across Sales, Product, and Communications teams.