Head Of Creatives (Adtech)

TL;DR

Head Of Creatives (Adtech): Creating promotional and sales-generating campaign strategies for existing and newly launched digital health and wellness products with an accent on performance marketing and data-driven creative strategies. Focus on optimizing ad performance, conducting market analyses, and building an AI-powered workspace for the creative team.

Location: Vilnius (4 days onsite, 1 flexible day remote). Kaunas: onsite, hybrid, or remote options are available depending on the role. Plenty of workspaces in Vilnius, Kaunas, Klaipėda, and Riga.

Salary: 5500-6000 EUR/month.

Company

Go Health builds science-based health-tech apps for chronic conditions like diabetes and heart disease, serving millions of customers worldwide with scalable, proven digital health solutions.

What you will do

• Create promotional/sales-generating campaign strategies for existing & newly launched products.
• Analyze ad testing data and make strategic decisions to optimize performance.
• Conduct thorough competitors and market analyses to stay ahead in the market.
• Create an AI-powered workspace for the Creative team.
• Contribute to the brand growth strategy and implementation.
• Hire, train, coach, and supervise team members.

Requirements

• Proven experience as a Performance Creative Strategist or Creative Lead, ideally in the digital app space.
• Deep understanding of performance marketing, with a track record of crafting high-converting creatives.
• Treat data analytics as your closest ally when making creative decisions.
• Be recognized as both a strong team leader and a collaborative, dependable teammate.
• Have hands-on experience working with international markets, especially the U.S.

Nice to have

• Experience across a range of marketing channels is a definite plus.

Culture & Benefits

• Health insurance, on-site physiotherapist, office gym, and fitness classes.
• 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world.
• Pet-friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food.
• Rooftop and cellar events and 10 social clubs.
• Coaching, mentorship, training, conferences, online courses, subscriptions, books – you’ve got a €1100 yearly budget to fuel personal or team growth.
• Build impact across 30+ brands worldwide.