Growth Marketing Manager (SaaS)

TL;DR

Growth Marketing Manager (SaaS): Creating sales qualified opportunities by managing paid channels for the North American market with an accent on search and paid social ads creation, budget definition, and conversion funnel optimization. Focus on marketing experiments to scale lead generation while being ROI efficient.

Location: Remote (North America & United Kingdom)

Company

hirify.global enables companies to upskill from within by turning their experts into champions for employee, customer, and partner growth.

What you will do

• Create ads for search and paid social.
• Define and monitor channel budgets.
• Optimize every step of the conversion funnel.
• Follow up with BDRs to get qualitative insights on your actions.
• Collaborate with the rest of the US marketing team to create more ambitious & complex campaigns.
• Convert the learnings from your marketing experiments on paid channels into strategic insights to build the North American marketing roadmap.

Requirements

• Strong expertise with SEM (Google Ads) and Social (LinkedIn / Facebook Ads).
• Minimum of 2 years with first-hand online campaign management experience.
• Data-focus: you start with numbers and are driven by performance.
• Attention to detail: you know how to launch a campaign without a glitch and catch every typo.
• Analytical skills: you quickly create reports, analyze performance methodically to identify bottlenecks and create experiments to tackle them.
• Autonomy: you’re a problem solver who knows how to conduct projects on their own.

Nice to have

• Command of marketing automation tools (Marketo) and Salesforce a plus.
• Experience in B2B SaaS is a plus.

Culture & Benefits

• Comprehensive health insurance starting your first day of employment.
• RRSP contribution matching.
• Generous parental leave.
• Professional development opportunities through our own platform.
• Unlimited days of annual PTO and 5 days for sick leave.
• Remote-first organization with flexible work hours.

Hiring process

• Screening call with the Talent Acquisition Manager.
• Interview with Global Director of Demand Generation.
• Homework & Debrief with Global and Local Demand Generation Leads.