Senior Demand Growth Manager (Adtech)

TL;DR

Senior Demand Growth Manager (Adtech): Driving advertiser revenue growth and partnership development within the Greater China Region with an accent on data-driven campaign performance and strategic relationship management. Focus on expanding the client portfolio, leveraging mobile ad products, and collaborating with global teams to scale revenue and business impact.

Location: Must be based in Beijing

Company

A leading mobile ad platform and unicorn startup backed by Bertelsmann, specializing in cutting-edge monetization solutions and user acquisition for the global app economy.

What you will do

• Establish and maintain strong relations with mobile gaming and app advertisers in GCR to promote ad solutions.
• Manage the end-to-end sales pipeline, from lead generation and outreach to closing.
• Analyze performance KPIs and trends to develop growth strategies and actionable insights for partners.
• Manage existing partner portfolios to generate incremental revenue through regular communication and reviews.
• Collaborate with internal stakeholders on onboarding, technical troubleshooting, and project-based improvements.
• Present detailed performance reports and presentations to key advertising partners.

Requirements

• 3-5 years of experience in account management or operations, specifically in adtech or mobile advertising.
• Fluency in both Mandarin and English (verbal and written) is mandatory.
• Strong understanding of adtech KPIs such as CPI, eCPM, CPC, Retention, ARPU, and ROAS.
• Proficiency in Google Suite, particularly Sheets and Slides.
• Proven experience using CRM software for pipeline management.
• Revenue-driven mindset with the ability to thrive in a fast-paced environment.

Culture & Benefits

• Part of an international, English-speaking global team with a growth mindset.
• Backed by the AppLike Group ecosystem and Bertelsmann media group.
• Fast-paced, high-impact environment with a strong sense of ownership.
• Focus on innovation and thought leadership in the mobile app economy.