Product Marketing Manager (IoT)

TL;DR

Product Marketing Manager (IoT): Developing and executing go-to-market strategies for IoT and SaaS product lines with an accent on product positioning, sales enablement, and competitive market research. Focus on driving cross-functional collaboration with product and sales teams to translate technical specifications into compelling value propositions for residential and commercial channel partners.

Location: Must be based in Tysons, Virginia; onsite 4 days a week

Company

hirify.global is a leading platform for intelligently connected properties, providing comprehensive security, automation, and energy management solutions to millions of customers globally.

What you will do

• Formulate and execute go-to-market strategies for key product lines and new product launches.
• Develop product positioning, messaging, and sales enablement assets such as playbooks and market briefs.
• Act as the Voice of the Customer by collecting and synthesizing feedback from partners and internal teams.
• Drive internal consensus on product delivery milestones and ensure successful project launches.
• Translate technical product specifications into meaningful benefits for various target audiences.
• Conduct data-driven research to inform product roadmaps and competitive segmentation.

Requirements

• 1-3 years of experience in product marketing or tech-focused marketing roles.
• Strong track record of crafting compelling positioning and thought leadership content.
• Demonstrated ability to own project execution and development autonomously.
• Passion for IoT, SaaS, and working within fast-paced, innovative markets.
• Excellent written and verbal communication skills.
• Must have existing work authorization for the US; no sponsorship available.

Culture & Benefits

• Comprehensive rewards package including medical plans and company-subsidized HSA.
• 401(k) retirement plan with employer match.
• Generous paid vacation, holidays, and wellness time.
• Company-paid disability and life insurance.
• Supportive, collaborative environment with a strong emphasis on community and 'Keeping It Fun'.