Senior Digital Experience Manager (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Senior Digital Experience Manager (SaaS): Leading website strategy, SEO, and conversion optimization to drive pipeline outcomes with an accent on AI-driven discovery and technical site performance. Focus on building and iterating high-converting web experiences through deep data analysis, cross-functional collaboration, and effective use of design systems and AI-assisted tools.
Location: Must be based in or able to commute to Berlin (hybrid)
Company
is a flexible, highly scalable promotion engine for modern B2B SaaS and enterprise brands.
What you will do
- Define website strategy, page purposes, and success criteria to drive clarity and conversion.
- Lead SEO and Generative Engine Optimization (GEO) efforts to ensure visibility in AI engines.
- Own Conversion Rate Optimization (CRO) across core site pages by analyzing user behavior.
- Build, ship, and iterate web pages directly using headless CMS and design systems.
- Manage website performance analytics using Google Analytics, Search Console, and Semrush.
- Collaborate with Product Marketing, Growth, and Content teams to ensure messaging consistency.
Requirements
- 8+ years of experience in Product Marketing, Growth, or Web-focused roles within B2B SaaS.
- Deep expertise in at least one of these: Web experience design/CRO, SEO/Technical SEO, or Content Strategy.
- Proven ability to build and publish pages in a headless CMS environment.
- Strong understanding of schema markup (JSON-LD) and structured data implementation.
- Fluency in Google Analytics, Search Console, and SEO tooling.
- Must be located in or able to commute to Berlin for hybrid work.
Nice to have
- Active experimentation and formed opinions on how AI engines are reshaping web discovery.
- Track record of shipping improvements based on data-driven outcomes.
Culture & Benefits
- 30 days of annual leave plus extra days for birthday and moving.
- Freedom to work from abroad for up to 90 days worldwide.
- €1,000 annual learning budget and LinkedIn Learning access.
- Subsidized pension contributions and BVG public transport ticket.
- Mental health support via nilo.health and Urban Sports Club membership.
- Dog-friendly Berlin office with a modern setup and creative workspace.
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