Head Of Creatives (Adtech)

TL;DR

Head of Creatives (Adtech): Creating promotional and sales-generating campaign strategies for digital health and wellness products with an accent on optimizing performance through ad testing data analysis. Focus on developing data-driven creative strategies for digital advertising campaigns and contributing to brand growth.

Location: Headquarters in Vilnius (4 days onsite, 1 flexible day remote), hubs in Kaunas (onsite, hybrid, or remote options), Klaipėda, and Riga. Relocation to Lithuania or Latvia is possible.

Salary: 5500-6000 EUR/month gross.

Company

Go Health builds science-based health-tech apps for chronic conditions like diabetes and heart disease, serving millions of customers worldwide with scalable, proven digital health solutions.

What you will do

• Create promotional/sales-generating campaign strategies for existing & newly launched products.
• Analyze ad testing data and make strategic decisions to optimize performance.
• Conduct thorough competitors and market analyses to stay ahead in the market.
• Create an AI-powered workspace for the Creative team.
• Contribute to the brand growth strategy and implementation.
• Hire, train, coach, and supervise team members.

Requirements

• Proven experience as a Performance Creative Strategist or Creative Lead, ideally in the digital app space.
• Deep understanding of performance marketing, with a track record of crafting high-converting creatives.
• Treat data analytics as your closest ally when making creative decisions.
• Be recognized as both a strong team leader and a collaborative, dependable teammate.
• Have hands-on experience working with international markets, especially the U.S.

Nice to have

• Experience across a range of marketing channels is a definite plus.

Culture & Benefits

• Health insurance (after probation), on-site physiotherapist, office gym, and fitness classes.
• 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world.
• Pet-friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food.
• Rooftop and cellar events, 10 social clubs, public transport card for Vilnius and Perks.lt perks.
• €1100 yearly budget to fuel personal or team growth.
• Opportunity to build impact across 30+ brands worldwide and step in as a co-founder.