Director, B2B Marketing & Events

TL;DR

Director, B2B Marketing & Events: Leading the development and execution of Sphere’s B2B event marketing portfolio, delivering world-class experiences that elevate the brand and engage potential clients with an accent on strategic foresight, creative thinking, and operational excellence. Focus on aligning external-facing event experiences with company goals, audience needs, and brand positioning.

Location: Burbank, CA; Las Vegas, NV; New York City, NY

Salary: $113,000 — $180,000 USD

Company

hirify.global Co. is a leader in immersive experiences, technology and media.

What you will do

• Develop and implement B2B marketing strategies to drive corporate/venue buyouts, private and group event bookings, and advertising and sponsorship prospects for Sphere.
• Identify, evaluate, and prioritize relevant events, conferences, conventions, sponsorships, and awards programs against our B2B marketing strategy to maximize impact.
• Partner with internal stakeholders to translate business goals into event objectives, experience design, audience targeting and ROI measurement.
• Lead all phases of external event delivery — from initial concept through on-site execution and post-event reporting.
• Oversee vendor selection, negotiation, and management across all production elements.
• Build scalable processes and toolkits for B2B event planning and execution.

Requirements

• 10+ years of experience in event marketing, experiential marketing, or B2B strategic marketing roles.
• Experience in entertainment, tech, or consumer brands with premium event executions preferred.
• Bachelor’s degree in marketing, business or a related field.
• Proven success in developing and executing B2B marketing and event strategies that drive revenue growth.
• Executive presence with strong verbal and written communication skills.
• Expert project manager with strong organizational skills and attention to detail.

Culture & Benefits

• We value diversity and are looking for extraordinary employees of all backgrounds!
• MSG is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, sexual and reproductive health choices, national origin, citizenship, age, genetic information, disability, or veteran status.