Senior Associate Director, Paid Social (12 Month FTC)

TL;DR

Senior Associate Director, Paid Social (Marketing): Leading the paid social output for client accounts and overseeing a team of social specialists, focusing on strategy, client relationships, and campaign management. Focus on identifying opportunities to test and innovate in the paid social space, presenting these opportunities to stakeholders and securing client backing.

Location: Hybrid, with teams in the office around four days a week in London, United Kingdom.

Company

hirify.global is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

What you will do

• Deliver on the over-arching paid social strategy across accounts, aligning with wider digital and comms strategies.
• Act as a key social point-of-contact for clients, ensuring their confidence in the quality of the team and agency’s social output.
• Oversee the production of comprehensive paid social media plans that align with client’s objectives and KPIs.
• Ensure the effective management of both the local team and Global Hub employees, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met.
• Identify opportunities to test and innovate in the paid social space and develop tailored testing/learning agendas for clients.
• Manage agency finance processes accurately and effectively.

Requirements

• Extensive experience setting up and optimising paid social campaigns across key social platforms (Facebook, Instagram, Twitter, Snap, TikTok etc).
• Strong experience planning large-scale paid social campaigns, preferably across a mix of brand and direct-response objectives.
• Experience compiling detailed and insightful end of campaign reports & presentations.
• A clear track record of working with clients and external stakeholders.
• Demonstrable experience line managing others, helping ensure day-to-day workloads are effectively managed.
• Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.

Culture & Benefits

• Work as a member of a fun and engaging team that is part of a company that truly champions learning, development and will invest in your career over the long term.
• Tap into the global hirify.global & WPP networks to pursue your passions, grow your networks, and learn at the cutting edge of marketing and advertising.
• Access a variety of employee resource groups and frequent in-office events.
• Benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
• Hybrid approach, with teams in the office around four days a week.